Bel Partner

Pass me a Cup

November 29, 2013 by · Leave a Comment 

From burgers to breakfast, almost anything and everything come fast in this day and age of instant gratification. Be aware of this trend and you stand to make a fortune on quick servings, short orders, and nothing but the best fast food. However, you must first have the ware to keep your orders on the go to make sure that nothing is left behind the counter.

Whether a snazzy cafe on the corner of the fashionable hub of a city, or a small coffee shop outside the community college, almost every establishment out there serves a decent cup of brew, and so should you. Whether you need to be ready to serve a cup of brew to a student needing a recharge between classes or a celebrity stylist needing a pick-me-up en route to her eighth appointment, a good set of paper coffee cups is a must! However, don’t just settle with cheap paper cups that will break or degrade after an hour, always use the best quality paper from your paper cups. Use either virgin paper, or recycled paper, but whatever you do, you must ensure that your paper is always food grade to prevent your clients from getting ill, or worse, risk your business getting shut down. Take things up a notch also by ordering custom printed cups to get your name and brand across, making sure that you are known for your wonderful cup of java. Remember, when it comes to brew, it’s always more than just a cup!

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Article submitted by Gelato Products, a trusted online supplier of the finest coffee shop supplies

What to Expect from Your PR Agency

November 25, 2013 by · Leave a Comment 

There’s a lot to go into affective public relations. Many people are deceived by the seeming simplicity of the industry, only to find out they’d be best served by outsourcing the work. If this sounds like you, there’s a lot to consider. Keep reading for what to look for.

First of all, you’ll want to find an agency experienced in your industry. While this could lead to a conflict of interest, it will help narrow down the field. For example, if you’re in the tech field, you’d want a hi-tech pr agency. Just like if you work for a sports team, you’d want a PR firm experienced with handling the world of professional sports.

How much and what kind of PR you think you’ll need will also weigh in. There’s no point in hiring a huge firm if a smaller marketing firm in Beijing will do the trick. In fact, you might find your needs are so modest that a freelancer will do the trick.

Lastly, there is always your budget to consider. Don’t be tempted into more than you can afford to pay or your PR will be used to explain your bankruptcy.

PR and marketing are extremely important to a business’ success. Depending on the industry, it could mean the difference between success and failure. Take your time when considering your options and review the above criteria before choosing.

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Article submitted by E21 MagicMedia. They are an international agency supplying the best in China PR, from over seven offices in both China and the US.

Facebook vs. Display Advertising: Which Is more Effective?

November 18, 2013 by · Leave a Comment 

By Ted Dhanik

We live in the day and age of digital advertising.  There is one place on earth that billions of people meet every single day, and that is on the internet.  Therefore, marketing online is one of the most advantageous things a business can do today.  There are different types of online ads such as Facebook ads and display ads.

Facebook ads differ from display ads in a few ways.  Display ads require a significant amount of time and thought.  Marketers spend time researching their target audience in order to create the most interesting and engaging ad they can.  They want to specifically appeal to a certain demographic or audience.  Next, they place these ads on websites that are popular with this type of consumer.

Facebook ads function somewhat differently than display ads.  Facebook ads are centered on the amount of traffic generated.  Facebook ads use past searches and stored information on users in order to generate specific ads that will interest them.  This process involves tracking what the user “likes” and follows.  For example, if a client “likes” a designer brand, the advertisements on their Facebook will then be about that brand or other luxury brands.

Facebook and display ads use different tactics.  Facebook advertises by tracking the user’s activity trends from the past.  While these ads can interest clients, there are few guarantees that the clients looking at the ads will actually buy the product.  The ROI can decrease in this case despite the high number of clicks.  Display ads work by predicting the future actions of consumers.  Display ads actually attempt to influence the user’s activity.  Most businesses will benefit more by choosing display ads and increasing their ROI.

Author bio: Guest post is submitted by the president and co-founder of engage:BDR, Ted Dhanik.  engage: BDR offers advertisers state-of-the-art marketing solutions, advanced technology, and custom programming.  Ted Dhanik has over fifteen years of experience in marketing, business sales, and business development.  Ted Dhanik is a leading consultant when it comes to banner and display advertising.

Using Time Tracking Software for your Employees

November 17, 2013 by · Leave a Comment 

If you have a business with employees, chances are you know the importance of reliable time clocks. They’re necessary for ensuring you pay your hourly employees what you owe them and that people are showing up and leaving when they’re supposed to. But don’t get hung up on the only method you know. Modern technology has made a lot of advances with employee time clock software.

Many companies, for example, have done away with physical timecards. There are any number of reasons a business might do so, one of which might be the simple replacement options available. One of these is a time clock that actually scans a physical badge. So instead of your employees submitting their time card and punching it, they can simply run their badge over a scanner that takes note of the time the badge was run.

Another option scans your employees’ fingerprints. When you first roll the system out, each employee will scan their fingerprint for the machine to register. Then, going forward, whenever they clock in or out, they simply use that same finger. The machine scans it just as it would a badge and takes down the time of submission. The advantage with this method is that your employees can’t sign someone else in or out.

There are many options for today’s employer when it comes to tracking their employees’ hours. Ultimately, the best choice will be unique to you, your company and its employees.

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Article submitted by Allied Time. The company has been providing attendance systems to companies since 1996. They have a number of brands available, including Pyramid, Acroprint and Icon time systems.

How EDI Works

November 15, 2013 by · Leave a Comment 

More and more companies these days depend on Electronic Data Interchange technology to streamline their communications with other “trading partners.” It’s interesting to think, for example, where the company would be if not for Walmart EDI.

Despite its popularity, though, many don’t know how exactly an EDI service works. Continue reading for a short explanation.

There are three major steps to successful EDI. It starts with what is known as mapping. This process involves taking an EDI document and transforming it into another format. Mapping can also involve the exact opposite transformation.

Next comes translation. This process takes place right before or after the information is transferred. It is essentially preparing information to be sent or accepting it from antoher source.

Lastly, there is communications. This refers to the communication of the actual EDI transaction that just took place. It can happen directly or through an external third-party.

In many ways EDI replaces traditional methods of communication that used paper. However, it is also very similar. The difference, however, is more than just efficiency.

EDI can guarantee a much higher level of security thanks in large part to encryption capabilities. Because you’re not using paper and the labor that comes with preparation and delivery, it is also for less expensive than traditional methods.

If your company exchanges information with other businesses on a regular basis, they should explore EDI as a possible method that can help in a number of ways.

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Article submitted by Act Data Services, Inc. 1-800-ACT-DATA. The company is an industry leader when it comes to EDI software.

The Purpose of Banner Ads

November 6, 2013 by · Leave a Comment 

Author bio: Guest post is provided by Ted Dhanik, the president and co-founder of engage:BDR.  engage: BDR is a leading media company that offers marketing solutions for direct response marketers.  Ted Dhanik has extensive experience with banner and display advertising.  Ted Dhanik was previously the VP of Strategic Marketing for Myspace.

The internet has completely revolutionized marketing and advertising efforts today.  Marketing is one of the most important factors in running any type of business.  It’s also one of the more costly elements when it comes to business expenses.  Marketing can be done through print ads, billboards, television commercials, and, of course, internet ads.

If you run a business, you should consider purchasing and using banner ads to promote it.  Banner advertising can be costly, however, it’s a worthwhile investment.  Banner ads can dramatically increase the amount of clients and sales for your business.  This article will explain how banner ads work and why you should consider purchasing them for your business.

Have you ever noticed the advertisements that appear on your screen as you browse the internet?  Have you ever realized how tailored these ads seem to your interests and search history?  These ads are known as banner ads.  Banner ads, or web banners, are a form of advertising that work by embedding ads into websites.  Advertising banners typically feature a message that is related to the material on the website.  This also helps to direct traffic to websites that are linked to the banners.

Banner ads serve two purposes.  First, they work to catch the attention of potential clients.  The other main function of banner ads is to generate income for the sponsoring company.  This is known as a payback system.  Essentially, every time someone clicks on the banner ad, the owner of the content receives a small compensation.  Most banner ads generate about five to ten cents for every click.  It might seem like an insignificant amount, but it can add up quickly.  Websites that generate a lot of traffic can make a good amount of money through the use of banner ads.

Due to the fact that banner ads don’t need to be continually updated and monitored, this type of advertising is one of the easiest ways to promote a business online.  Banner ads are an amazing way to bring in new clients for all different types of businesses.  This is one of the most successful types of advertising because it is geared towards a specific audience which means that the company’s ROI (return on investment) increases dramatically.  Another great advantage is that instead of spending thousands of dollars to post one ad in a magazine, digital advertisements can be replaced quickly and efficiently.  One of the reasons that banner ads are so successful is that they are interactive with the audience.  Therefore, businesses can quickly evaluate whether specific ads are achieving the desired results or not.